About US

pradeep aradhya

NLMobile is a business unit of Novus Laurus LLC.

Founded in November 2009, NLMobile was conceived by two fun loving guys to connect mobile technology with any form of outrageousness and entertainment. With a view to taking high spiritedness, humor and lust for life to a new level, NLMobile uses mobile and other related technologies to create experiences that are unique and easy to be passionate about. NLMobile has and will continue to develop mobile apps in the area of humor, romance and gaming


Pradeep Aradhya, CEO

Pradeep Aradhya brings a unique perspective on the use of cutting edge technologies. He believes that technology should not only be utilitarian and meant to create scale but should also charm and entertain. Previously, as Vice President of Technology at Digitas LLC he successfully led multi million dollar initiatives at Fortune 500 companies to create technology platforms for marketing. His role was to advocate the best and newest developments on various technology areas to provide brands with competitive advantages in establishing lasting relationships with customers. Here at NLMobile Pradeep leads conceptualization and development of mobile technology based mechanisms that will charm and entertain. Pradeep holds a Ph.D. in Civil Engg. / Structural Dynamics from NC State University and a M.Sc in Aerospace Engg. from the Indian Institute of Science.